V5 · SHIPPED 2026-08

This page is take five.

The four before it are still underneath. Scroll to read them.

Start a take Read the takes ↓
  1. v1 · 2025-11 — We build websites.
  2. v2 · 2026-01 — We build websites that ship.
  3. v3 · 2026-03 — We ship, then keep shipping.
  4. v4 · 2026-06 — The version that ships is never the first.

The take scrub

  1. We build websites.

    v1 · 2025-11“true, and it says nothing”

  2. We build websites that ship.

    v2 · 2026-01“so does everyone, until they don’t”

  3. We ship, then keep shipping.

    v3 · 2026-03“closer — the point is the keep”

  4. The version that ships is never the first.

    v4 · 2026-06“right idea, too clever by half; cut it”

  5. This page is take five.

    v5 · 2026-08“show it instead”

  1. v1 · 2025-11“true, and it says nothing”
  2. v2 · 2026-01“so does everyone, until they don’t”
  3. v3 · 2026-03“closer — the point is the keep”
  4. v4 · 2026-06“right idea, too clever by half; cut it”
  5. v5 · 2026-08“show it instead”

Why we show the takes.

4 superseded · 1 shipped

Most studios ship a first draft and call it final. We number ours, keep them, and put them on the page, so you know what “done” cost.

v1 said

  • v1 We build websites.
  • v2 We build websites that ship.
  • v3 We ship, then keep shipping.
  • v4 The version that ships is never the first.

v5 says

v5 This page is take five.

How a take runs.

  1. v1 Rough — a working thing inside a week
  2. v2 Wrong — the take we throw away on purpose
  3. v3 Right — the shape lands
  4. v4 Tight — cut, cut, cut
  5. v5 Shipped — the one you keep

Sometimes it takes seven. It never takes one.

This site’s own takes

No client work yet — so the portfolio is this page. Every deployed take of fiv4.com, in order.

Send the fourth thing.

The one you have already rebuilt three times. We will do the fifth.

Start a take